[share_ebook] 101-strategies-for-recruiting-success-where-when-and-how-to-find-the-right-people-every-time
作者: C. J. Hayden
日期: 2006
ISBN: 0814473741
页数: 239
出版社: AMACOM/American Management Association
标签: 经济财经
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图书介绍
Foreword by Jay Conrad Levinson, author of the ‘Guerilla Marketing’ series
Get Clients Now empowers readers with its 28-day plan for energizing their marketing efforts and dramatically increasing their client base. With over 100 tactics, tools, and foolproof recipes customizable for any professional service business, this new edition is powered up with road-tested strategies for relationship-based marketing in the Internet age, plus proven techniques for overcoming the fear, resistance, and procrastination that block effective action. Readers will learn:
* how to choose the right marketing tactics for their situation and personality
* a foolproof method to diagnose exactly what is missing in their marketing and how to fix it
* how to use the latest Internet marketing techniques like e-zines, search engine optimization, and blogging
* hands-on approaches for replacing unproductive cold calling with the power of relationship marketing
* and much, much more!
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